🎧   Work in Progress
 · 
57
 min listen

Heights 🧠 From email newsletter to consumer wellness brand

Dan Murray Serter

Co-Founder

Harvey Hodd

Host & CEO of Blueprint

This week’s episode features Dan Murray-Serter discussing the rise of Heights - a brain health supplement merchant that built from a single email newsletter into a multi-channel consumer brand. Dan first shares how he hit upon the early inspiration behind Heights through his own experience of mental health [3.49].

We then take a look at how the product itself was developed [18:51], and the importance of community in that process [32:28]. Dan tells us how he landed some top customer referrals, including Stephen Fry [38:00], before revealing plans for the brand’s future growth [46:20].